Bachelor：2007-09-01-2011-07-01，History，Peking University

Bachelor：2008-09-01-2011-07-01，Economics，Peking University

Ph.D.：2011-09-01-2017-07-01，Management，Peking University

1.2017-09-01，2019-09-01，Tsinghua university，，Postdoctoral

2.2015-09-01，2016-09-01，Columbia University，Visiting Scholar

Brand Management，Consumer Behavior，Public Welfare Charity

1. (PI)The influence of internet celebrity marketing on consumers cognition and behavior: From the perspective of authenticity perception,Talent Fund of Basic Scientific Research Operating Expenses,PI:Zhang， N.(2020-04-01 - 2022-03-31).

2. (PI)Research on the innovation model of public charity based on block chain technology: Analysis of organizational structure， function and influencing factors （2）,MOE，Department of Humanities and Social Sciences Youth,PI:Zhang， N.(2019-01-01 - 2021-12-31).

3. (PI)Research on the innovation model of public charity based on block chain technology: Analysis of organizational structure， function and influencing factors （1 Transfer from Tsinghua University）,MOE，Department of Humanities and Social Sciences Youth,PI:Zhang， N.(2019-01-01 - 2021-12-31).

1.2017-09-01，Tsinghua University Innovation Support Program

2.2017-05-01，Outstanding PhD graduate of Peking University

3.2017-05-01，Outstanding PhD Graduate in Beijing

4.2016-10-01，Learning Excellence Award

5.2015-09-01，China Scholarship Council Scholarship

6.2015-01-01，Second-class academic scholarship