- Tong, Bisha
- Title: Associate Professor
- Tel:86-10-51687184
- E-mail: bstong@bjtu.edu.cn
- Department: Tourism Management
Bachelor:1995-1999,Tourism management,Xiamen University
Master:1999-2002,Modern Chinese History, Chinese Culture and Tourism Direction,Xiamen University
Ph.D.:2009-09--2016-04-,Tourism management,Beijing Jiaotong University
1.2019-08-15,2020-08-01,University of South Carolina,Visiting Scholar
2.2018-01-01,Beijing Jiaotong University,Associate Professor
3.2013-11-01,2013-12-01,Taiwan Yishou University,Visiting
4.2009-09-01,2009-12-01,Hawaii Pacific University,Visiting Scholar
5.2004-12-01,2017-12-01,Beijing Jiaotong University,Lecturer
6.2002-07-01,2004-11-01,Beijing Jiaotong University,Teaching Assistant
Macrotourism Economics
1. (CO-PI)Research on the integrated development of transportation and tourism,Other Departments,CO-PI:Zhang, H.(2019-09-10 - 2020-09-30).
2. (CO-PI)Special report on culture and tourism information project service,Other Departments,CO-PI:Zhang, H.(2019-06-01 - 2020-06-01).
3. (CO-PI)A study on the effect of tourism development on the imbalance of regional development,Graduate Innovation Project of Basic Scientific Research Operating Expenses,CO-PI:Wang, J.(2019-04-01 - 2021-03-31).
4. (CO-PI)Research on the mode and mechanism of tourism cooperation in Beijing-Tianjin-Hebei Region based on synergy theory,Beijing Philosophy and Social Affairs Office,CO-PI:Yin, P.(2018-08-01 - 2021-06-30).
5. (CO-PI)Research on the integration development of cultural industry and tourism industry in Beijing from the perspective of regional coordination,Beijing Philosophy and Social Affairs Office,CO-PI:Chen, Y.(2018-07-01 - 2020-06-30).
6. (CO-PI)Research Report on tourism satisfaction of Beijing in 2018,Other,CO-PI:Chen, Y.(2018-06-01 - 2018-12-31).
7. (CO-PI)Survey of Beijing tourism satisfaction degree in 2017,Other Departments,CO-PI:Chen, Y.(2017-07-10 - 2018-12-31).
8. (CO-PI)Study on decision and strategy of tourism cooperative development in Beijing Tianjin and Hebei Province,Major Cultivation Project Supported by Humanities and Social Sciences of Basic Scientific Research Operating Expenses,CO-PI:Yin, P.(2017-04-20 - 2019-05-31).
9. (CO-PI)A study on the path of tourism innovation and entrepreneurship supported by social capital—Taking Rural Creator as an example,Other Departments,CO-PI:Chen, Y.(2016-11-01 - 2018-12-31).
10. (CO-PI)Research on the construction of Beijing tourism satisfaction index system,Other Departments,CO-PI:Chen, Y.(2016-06-20 - 2018-12-31).
11. (PI)Investigation and research on the order of Chinas tourism market based on user comment mining,The Work of the CPC Beijing Municipal Education Committee,PI:Tong, B.(2015-12-28 - 2016-12-31).
12. (PI)The 13th Five-Year Plan of Ningxia tourism development,Other Departments,PI:Tong, B.(2014-10-09 - 2017-03-31).
1. (CO-PI)Research on tourist Service and ticket Management—Research on forecast of visitors number in Expo 2010,Social Science Commercially Funded Project,CO-PI:Chen, Y.(2018-11-12 - 2019-12-31).
2. (CO-PI)Compiling Analysis and Suggestions on the Reform of Chinas Holiday System in the New Era,Social Science Commercially Funded Project,CO-PI:Zhang, H.(2018-09-03 - 2018-09-30).
3. (CO-PI)The contract commissioned by Sociology of Tourism,Social Science Commercially Funded Project,CO-PI:Zhang, H.(2017-11-07 - 2019-03-31).
1.2015-12-01,Social research project of young teachers in Beijing Universities
2.2015-11-01,Prize winner of Woqi Award
3.2015-01-01,Excellent lecturer
Undergraduate
Public Relations and Practice
Exhibition and festival planning
communication
Public Relations
Tourism Economics
Postgraduate
Tourism policies and regulations
1. Chen, Y., Wang, X., Tong, B., & Yin, P.. .
2. Tong, B.,. Perfecting laws and regulations to promote the development of tourism passenger transport.[N]. China Tourism News. 2018-07-17. .
3. Tong, B.,. Promote the enterprise-oriented and market-oriented development of tourism passenger transport service institutions.[N]. China Tourism News. 2018-07-09. .
4. Tong, B.,. Planning the management of tourism passenger transport with the concept of integration.[N]. China Tourism News. 2018-06-19. .
1. Chen, Y., Wang, X., Tong, B., & Yin, P.. .
2. Tong, B.,. Perfecting laws and regulations to promote the development of tourism passenger transport. China Tourism News. 2018-07-17..
3. Tong, B.,. Promote the enterprise-oriented and market-oriented development of tourism passenger transport service institutions. China Tourism News. 2018-07-09..
4. Tong, B.,. Planning the management of tourism passenger transport with the concept of integration. China Tourism News. 2018-06-19..
1. Chen, Y., Wang, X., Tong, B., & Yin, P.. .
2. Tong, B.,. Perfecting laws and regulations to promote the development of tourism passenger transport. China Tourism News. 2018-07-17..
3. Tong, B.,. Promote the enterprise-oriented and market-oriented development of tourism passenger transport service institutions. China Tourism News. 2018-07-09..
4. Tong, B.,. Planning the management of tourism passenger transport with the concept of integration. China Tourism News. 2018-06-19..
5. Tong, B.. Application design of BOPPPS teaching method in communication course. Improving the Quality of Talent Training and Promoting the Construction of Double First-class | Collection of Papers on Undergraduate Teaching Research and Reform of Beijing Jiaotong University (2023). 2018-04..
6. Tong, B.. Application design of BOPPPS teaching method in communication course. Innovation for the future to promote the construction of double first - class. 2017-12..
1. Chen, Y., Wang, X., Tong, B., & Yin, P.. .
2. Tong, B.,. Perfecting laws and regulations to promote the development of tourism passenger transport. China Tourism News. 2018-07-17. .
3. Tong, B.,. Promote the enterprise-oriented and market-oriented development of tourism passenger transport service institutions. China Tourism News. 2018-07-09. .
4. Tong, B.,. Planning the management of tourism passenger transport with the concept of integration. China Tourism News. 2018-06-19. .
5. Tong, B.. Application design of BOPPPS teaching method in communication course. Improving the Quality of Talent Training and Promoting the Construction of Double First-class | Collection of Papers on Undergraduate Teaching Research and Reform of Beijing Jiaotong University (2023). 2018-04. .
6. Tong, B.. Application design of BOPPPS teaching method in communication course. Innovation for the future to promote the construction of double first - class. 2017-12. .