- Wu， Wenbing
- Title: Professor
- E-mail: wbwu@bjtu.edu.cn
- Department: Business Administration
Education Background
Bachelor：1988-1992，Technical English，Huazhong University of Science and Technology
Master：1993-1996，Economics，Nankai University
Ph.D.：1999-2002，Management Science and Engineering，Beijing Jiaotong University
Work Experience（Including Academic Visiting）
1.2013-11-01，2014-11-01，University of California， Berkeley，Senior Visiting Scholar
2.2006-07-01，2016-12-01，Beijing Jiaotong University，Professor
3.2001-07-01，2006-06-01，Beijing Jiaotong University，Associate Professor
4.1998-02-01，2001-06-01，Beijing Jiaotong University，Lecturer
5.1992-07-01，1998-02-01，Qingdao university，Teaching Assistant
6.1992-07-01，1998-02-01，Qingdao university，Lecturer
Research Interests
Enterprise Strategic Management，Agricultural Logistics Development Strategy，Human Resource Strategic Management
Research Project
1. Academic Research
1. (CO-PI)A study on the influence of employees personalized work agreement on the receptive behavior of their colleagues,Graduate Innovation Project of Basic Scientific Research Operating Expenses,CO-PI:Zhang， X.(2020-04-01 - 2022-03-31).
2. (CO-PI)Research on the emergence and development mechanism of rude behavior in Workplace,Graduate Innovation Project of Basic Scientific Research Operating Expenses,CO-PI:Deng， H.(2019-04-01 - 2021-03-31).
3. (CO-PI)Research on organizational socialization of new employees,School-Level Technology Fund,CO-PI:Zhang， M.(2018-10-31 - 2020-12-31).
4. (CO-PI)Research on agricultural products logistics system based on logistics information platform,Basic Scientific Research Operating Expenses,CO-PI:Li， S.(2018-04-01 - 2020-03-31).
5. (CO-PI)Study on the impact of workplace exclusion on organizational citizenship behavior of new employees,Basic Scientific Research Operating Expenses,CO-PI:Liu， P.(2018-04-01 - 2020-03-31).
6. (CO-PI)Research on the impact of negative workplace gossip on organizational socialization of new employees,Basic Scientific Research Operating Expenses,CO-PI:Xia， Y.(2018-04-01 - 2020-03-31).
7. (PI)Research on hazard identification based on case analysis,Other Departments,PI:Wu， W.(2017-03-01 - 2017-12-31).
8. (CO-PI)Research on the innovation system of modern logistics of agricultural products—Cultural celebrities and the independent topic selection project of four groups of talents,Publicity Department of the Communist Party of China Four Groups of Talents,CO-PI:Zhang， M.(2016-09-07 - 2019-12-20).
9. (CO-PI)Study on the development of agricultural products logistics under the new urbanization,Major Cultivation Project Supported by Humanities and Social Sciences of Basic Scientific Research Operating Expenses,CO-PI:Cao， W.(2015-10-20 - 2020-09-30).
10. (CO-PI)Study on the innovation and development strategy of agricultural products logistics system under the new urbanization,National Social Science Foundation of China Major Program,CO-PI:Zhang， M.(2015-07-31 - 2017-08-31).
11. (PI)Research on the innovation and strategy of agricultural products logistics system under new urbanization 5: Research on the development measures and policies of agricultural products logistics under new urbanization,National Social Science Foundation of China Major Program,PI:Wu， W.(2015-07-31 - 2018-12-31).
12. (PI)Research on the development strategy and guarantee mechanism of livable community and well-off housing construction in villages and towns,Ministry of Science and Technology Science and Technology Support,PI:Wu， W.(2013-01-01 - 2016-12-31).
13. (CO-PI)Research on the guarantee mechanism of livable community and well-off housing construction in villages and towns,Ministry of Science and Technology Science and Technology Support,CO-PI:Wang， S.(2013-01-01 - 2016-12-31).
14. (PI)Research on cold chain logistics planning of aquatic products,Ministry of Science and Technology Science and Technology Support,PI:Wu， W.(2012-06-01 - 2015-06-01).
15. (CO-PI)Research on planning， performance evaluation and standardization system of cold chain logistics for aquatic products,Ministry of Science and Technology Science and Technology Support,CO-PI:Zhang， M.(2012-06-01 - 2015-06-01).
16. (CO-PI)Research on performance evaluation technology of cold chain logistics for aquatic products,Ministry of Science and Technology Science and Technology Support,CO-PI:Wang， S.(2012-06-01 - 2015-06-01).
17. (CO-PI)Research on standardization technology system of cold chain logistics for aquatic products,Ministry of Science and Technology Science and Technology Support,CO-PI:Cao， W.(2012-06-01 - 2015-06-01).
2. Consulting Research
1. (PI)Wuhan Railway Electrification Bureau Group Co.， Ltd. 14th Five-Year planning and consultation program,Social Science Commercially Funded Project,PI:Wu， W.(2020-07-01 - 2020-12-31).
2. (CO-PI)Research on the development strategy and evaluation system of Linyi logistics industry,Social Science Commercially Funded Project,CO-PI:Wang， S.(2019-12-10 - 2020-12-10).
3. (PI)Research on key management elements of overseas decentralized super-large-scale engineering project,Social Science Commercially Funded Project,PI:Wu， W.(2019-11-19 - 2020-10-31).
4. (CO-PI)Practice research on vocational accomplishment cultivation of juvenile soccer players,Social Science Commercially Funded Project,CO-PI:Gao， H.(2018-12-13 - 2020-12-31).
5. (PI)Study on revision of Development Plan for 13th Five Year of Jizhong Energy Xingtai Mining Group Co.， Ltd,Social Science Commercially Funded Project,PI:Wu， W.(2018-06-01 - 2019-06-30).
6. (CO-PI)A study on the early childhood cultivation strategy of Foward Kindergarten,Social Science Commercially Funded Project,CO-PI:Gao， H.(2018-02-01 - 2023-02-01).
7. (PI)Study on the development plan of Jizhong Energy Xingtai Mining Group Co. Ltd during the 13th Five-Year Plan,Social Science Commercially Funded Project,PI:Wu， W.(2015-11-06 - 2018-12-31).
8. (CO-PI)Guangxi Airport Group development strategic plan and Guangxi civil aviation industry development strategy research during the 13th Five-Year Plan period,Social Science Commercially Funded Project,CO-PI:Wang， S.(2015-07-22 - 2018-12-31).
Teaching Courses
Undergraduate
Management （A）
Principles of Management
management
Postgraduate
Advanced Management
Corporate Strategy Theory and Practice
Advanced Management and Management Innovation
Publications
1. Peer Reviewed Journals
1. Li， S.,Wu， W.， Xia， Y.， Zhang， M.， Wang， S.， & Douglas， M. A.(2019).How do crowd logistics platforms create value? An exploratory case study from China,International Journal of Logistics-Research and Applications.
2. Wu， W.,Li， S.， Xiang， Z.， & Zhang， M.(2019).Research on drivers continued intentions to use sharing logistics platforms based on TAM,Business Management Journal.
3. Zhang， M.,Xia， Y.， Li， S.， Wu， W.， & Wang， S.(2019).Crowd logistics platforms informative support to logistics performance: Scale development and empirical examination,Sustainability.
4. Wang， Y.,Wu， W.， & Zhang， M.(2018).Mechanism of new urbanization on agricultural logistics development in China—Based on sequence parameter identification perspective,Guizhou Social Sciences.
5. Wang， Y.,Wu， W.， & Wang， S.(2018).Research on the development of agricultural products logistics in China based on ISM model,International Journal of Internet Manufacturing and Services.
6. Wu， W.,Wang， Y.， Wang， S.， & Zhang， M.(2017).Research on self-organization evolution of agricultural logistics system in China—Premise， inducement， motivation and path,Inquiry Into Economic Issues.
7. Zhang， M.,Yin， C.， Wang， S.， & Wu， W.(2017).Study on the mixed distribution optimization for convenience supermarket based on resource integration,Management Review.
8. Liu， Z.,Wu， W.， Zhang， Y.， & Zhang， M.(2017).SWOT quantitative model of livable communities’ construction in China’s villages and towns,Journal of Interdisciplinary Mathematics.
9. Zhao， M.,Wu， W.， Zhang， Y.， & Zhang， M.(2017).Study of Chinese agricultural materials logistics supply chain efficiency,Journal of Interdisciplinary Mathematics.
10. Liu， Z.,& Wu， W.(2016).Analysis on the connotation of livable community in villages and towns in China,Science & Technology Information.
11. Li， L.,Wu， W.， & Zhang， M.(2016).Personnel scale and structure prediction model based on Markov Process Theory and empirical analysis,China Soft Science.
12. Wu， W.,Deng， Y.， Zhang， M.， & Zhang， Y.(2015).Performance evaluation on aquatic product cold-chain logistics,Journal of Industrial Engineering and Management.
13. Peng， J.,Zhang， M.， Wu， W.， & Wu， W.(2015).Research on cross cultural strategy of Chinas air transport enterprises,Probe.
14. Peng， J.,Zhang， M.， Wu， W.， & Wu， W.(2015).Research on the construction and policy of Inland Air-Facing Economic Zone—Analysis of the function mechanism of leading airlines,Journal of Southwest University （Social Sciences Edition）.
2. Monographs
1. Yin， C.,Zhang， M.， Wang， S.， & Wu， W.2019,Research on Resource Integration and Optimization of Urban Rural Integration Business Service Network,Beijing Jiaotong University Press.
3. Academic/professional Meeting proceedings
1. Song， Z.,Wu， W.， & Deng， H..2018.How to satisfy post-90s consumers? an empirical study on influencing factors of post-90s consumers online shopping satisfactory[R].In:4th Annual International Conference on Social Science and Contemporary Humanity Development （SSCHD）,2018-12.
4. Other publications
Newspapers
1.
Zhang， M.， Wang， S.， & Wu， W.. .
Meeting Presentations
1.
Zhang， M.， Wang， S.， & Wu， W.. .
2.
Wu， W.. Grey correlation analysis of layer medication accident triggering factors based on the human factors analysis and classification system. IEIS 2019. Maryland. 2019-07..
3.
Wu， W.. Safety evaluation of medication in Chinese laying hens companies based on fuzzy comprehensive evaluation. IEIS 2018. Toronto. 2018-08..
Teaching Development Articles
1.
Zhang， M.， Wang， S.， & Wu， W.. .
2.
Wu， W.. Grey correlation analysis of layer medication accident triggering factors based on the human factors analysis and classification system. IEIS 2019. Maryland. 2019-07..
3.
Wu， W.. Safety evaluation of medication in Chinese laying hens companies based on fuzzy comprehensive evaluation. IEIS 2018. Toronto. 2018-08..
Others
1.
Zhang， M.， Wang， S.， & Wu， W.. .
2.
Wu， W.. Grey correlation analysis of layer medication accident triggering factors based on the human factors analysis and classification system. IEIS 2019. Maryland. 2019-07. .
3.
Wu， W.. Safety evaluation of medication in Chinese laying hens companies based on fuzzy comprehensive evaluation. IEIS 2018. Toronto. 2018-08. .
