The third lecture: Reform and prospect of enterprise management concept facing pInternet plusq
Written by Yang Jianliang and Hou Hanping of Sub-School of Management Engineering
On May 26 2015 afternoon, the third lecture of serial lectures of pInternet plusq was held in Sidong 207. The previous two lectures discussed national innovative strategy of pInternet plusq and pInternet plusq innovation practice of Jingdong online retailor logistics respectively, receiving hot response from teachers and students. In order to further reveal innovative mechanism of Internet plusq and deeply discuss the integrated system and characteristics of Internet plusq concept, this lecture invited Associate Prof. Yao Jianming from Business School of Renmin University of China to give a splendid speech on reform of enterprise management concept of "Internet plus". Associate Prof. Yao is also a doctoral tutor, Ph.D of Management and post doctor of School of Economics and Management of Tsinghua University.
From the special angles of pplus Internetq and pInternet plusq, Dr. Yao Jianming analyzed the difference between them on six elements of nature, purpose, scope, technical support, key points and innovative entrepreneurship. Furthermore, he elaborated basic support, crossing-fields mixture and characteristics of integrated optimization of pInternet plusq. He pointed out that pInternet plusq platform should pay attention to division needs based on market and data character,industrial/supply and demand/enterprise boundary (limit) that enterprises needed to breakthrough for success, supply chains that turned attention from products and service to information, multi-industrial mixture customization of enterprise service, 020, lazy people model, interactive and cross-boundary profit gaining of business model, etc. He put forward three principles of reform of concept of pInternet plusq: Customer value comes first; dimming of supply and demand/industrial/ enterprise boundary (limit); resource return to society. Meanwhile, he reorganized reform and prospect of concepts of enterprise culture, strategy, organization management and supply chains under the background of pInternet plusq from three dimensions of flexibility, stability and opportunity.
In the segment of interaction, attending teachers and students had discussions about issues such as industrial adaptability of "Internet plusq, thinking mode of pInternet plusq and prevention of pInternet plusq bubbles, in order to punderstand frontier, expand vision, enlighten wisdomq. In todayos time of Enlighten wisdom, each one donot have to work on Internet, but should use concept and thinking of pInternet plusq, such as client experience/free service and value added service of platform/accurate supply chains management, to study and think about enterprise management.
The lecture was short and discussion topics were just a few. However, the deep research around pInternet plusq will continue. Dr. Yao Jianming said he would have comprehensive and deep communication and discussion with teachers and students of our school in several ways in future.
Sub-School of Management Engineering
2015-5-27
